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ARM Media Processing Division

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11Confidential
ARM
Media Processing Division
Dev Con 2008
222Confidential
Dev Con MPD market update
 Products and partners:
 Mali200 – 6 new platforms coming to market in 2009
 Mali55 – 1 new platforms coming to market in 2009
 Competition:
 IMG - Mali400 MP BEATS 6 IMG SGX products - 520/530/535/540/545/550
 AMD - exiting the graphics IP business
 Customers:
 13 Mali GPU licensees across 4 product markets - PMP, PND, wireless, STB
 NEW lead licensee for Mali-400 MP - ST Micro
 Come and see Mali and the graphics team in action - stand #506
 NEW Mali-55 test chip running a series of demo’s
 Preimum content demos on Mali-200:
 Project Gotham Racer [PGR3] – premium console title
 Robotic ARM – concept UI from ARM
 Xfusion – console gaming experience
 Dedicated track of graphics technical seminars [room #203]
 ALL material will be available after the exhibition for download
333Confidential
33
Graphics – 1B Unit Opportunity by 2012
 Vision: all consumer visual experiences will be enhanced by
graphics hardware acceleration
444Confidential 4
Bringing Graphics to the Mainstream
public licensees of Mali GPU
13 Mali GPU
Licensees
Over 150 devices now
shipping from OEM
graphics partners
Mali is the “Complete
Graphics Stack”
Wireless
Home
555Confidential
Screen resolution driving the need for GPU
 STB/Mobile TV out = ~94x pixel throughput of feature phone
 How to scale from feature phone to 1080p STB?
 Fill rate requirements from 100M to >800M pixels per second
 Multiple GPU products?
 Increased cost of maintenance and support
 Increased software complexity (multiple device drivers)
 Mali offers scaleable performance with single software stack
 To over 1 billion pixels/second
x94 bit ratex94 bit rate
QVGA 480x320 WVGA HD 1080
6612.53.51.30.7Mb/frame
3232241816bit/pixel
1920x1080854x480480x320320x240220x196resolution
HD 1080pWVGAiPhoneQVGAF/Phone
6612.53.51.30.7Mb/frame
3232241816bit/pixel
1920x1080854x480480x320320x240220x196resolution
HD 1080pWVGAiPhoneQVGAF/Phone
666Confidential 6
Performance Scaleable to 1G Pixel/s
Mali™-400 MP
Mali™-200
Mali™-55
Visualcomplexity
Screen resolution
Next
Generation
Navigation
Flash
Lite
Mobile
Gaming
Web
Browsing Java
Gaming
3D
Navigation
Flash 10
TV HD UI
Video
Post
Processing
HD Video
Post
Processing
2D/3D
Presentations
HD 3D
Gaming
Console 3D
Gaming
777Confidential 7
Mali Cores – PPA and Benchmarks
 All the performance and
up to 50% less bandwidth
than the competition
 Mali-400 MP area includes
32kB L2 cache
 4X FSAA turned on (1 pix
= 4 sub-samples) and
bi-linear filtering
 No overdraw assumptions
 Power numbers based
on 30fps 3DMM06 VGA
rendering
 Area numbers for 80%
utilisation
 All memories included
888Confidential
Mali creates dynamic user experiences
Browsing and UI
Navigation 3D Games
H/W Memory copy
- fast scrolling
Texture map (font
palette). Draw ANY font
size more quickly
4xFSAA - high quality
fonts & graphics on high
resolution screen
Texture maps - fast
rendering & zooming
of images
Tri-linear filtering
enables HQ images
Dynamic User Experience -
Texture Mapping, Rotation,
Growing/Shrinking, Flipping
Tri-linear filtering
Reflections effects
FSAA - high quality
smooth edges
Blending semi-transparent
windows, pop-up boxes
etc NO performance
penalty
Programmable shaders
-“state-of-the-art”
console graphics
Blending
reveals hidden
buildings
999Confidential
Complete Graphics Stack
Mali Driver Software (OpenGL ES, OpenVG)
ARM CPU Mali GPU
CPU and Mali GPU/Drivers from ARM
Mali Java Middleware
(JSR184, 226, 239, 287, 297) Mali-SVG-t
Mali Middleware From ARM
ARM Mali
SDK and
tools
ARM
RealView
tools
 Reduce time to market, cost and risk
 Mali middleware licensed to tier 1 OEMs – understand requirements & build better GPUs
 Mali GPU licensed to silicon partners – positive out of box experience
 ARM Mali developer relations program – working with key software partners around Mali
Java Games, apps, UI SVG-t Apps/UI
Flash Player
Flash Games, UI Native UI, apps, games
ARM Mali Developer Relations
101010Confidential
Mali-55 Overview
 Smallest OpenGL ES 1.1, OpenVG GPU
 1.0mm² @ 65nm
 High performance and image quality
 4X/16X full scene anti-aliasing
 Penalty-free 4X
 Efficient memory bandwidth usage
 Second generation tile-based renderer
 Low risk, complete graphics stack
 JSRs validated with Mali cores
 Mali developer relations and tools
 Shipping in OEM product
111111Confidential
Mali-200 Overview
 OpenGL ES 2.0, 1.1 and OpenVG 1.1
 Flexible, programmable shaders
 Energy-efficient memory bandwidth
 Third generation tile-based renderer
 High performance and image quality
 No performance drop or additional
bandwidth for blending
 The complete graphics stack
 Performance-optimized drivers
 Pre-integrated graphics middleware
 Java JSR184, 297, 239, 226, 287 & SVG-t
 Mali developer relations and tools
 Available now, multiple licensees
121212Confidential
Mali-400 MP Overview
 Performance scalable
 Up to 30M tri/s, 275M-1.1Gpix/s
 1 to 4 fragment processors
 Scales to HD 1080p resolutions
 Power and area scale to meet market needs
 L2 cache tuned for maximum throughput
 Lowest memory bandwidth
 Single, optimized driver for all configurations
 Supported with complete graphics stack
 Mali developer relations and tools
 Licensed, available for lead partners now
131313Confidential 13
Graphics Processor Roadmap
ARM Mali
“the smarter architecture”
Mali-55
Mali-200
Baldur
Released
Development
Adv. Planning
Concept
x1-4
Mali-400 MP
Vithar
x1-N
x1-N
OpenGL ES 2.x
OpenGL ES 1.x
R&D Activities
- Cortex-A9 ACP
Mali-400 MP
- Video/graphics
- New APIs
- GPGPU
- OpenCL
- Composition
- Further bandwidth
reduction
Thor
141414Confidential
Mali Engineered for Real Performance
 Standard open market benchmarks = gaming-orientated
 Silicon vendor-specific benchmarks = marketing numbers!
 OEM’s demand benchmarks reflect real world applications
 At ARM we do things differently:
 Benchmarks real OEM use cases
 Design Mali for real applications, not marketing numbers
 Advise open market benchmark companies on real applications
 Results - Mali reduces memory bandwidth by up to 50%
 3DMM06 Proxycon @33FPS
 Mali-400 MP @220MHz, HD 720p
 Total bandwidth 8.1MB/frame
 Pixel processing 5.9MB/frame
151515Confidential
Mali partner availability – ARM estimates
tbaMali-400 MPI
tbaMali-200H
Samples 2Q09
Platform 4Q09
Mali-200G
4Q08 / 1Q09?Mali-55F
Samples Dec 2008
Platform Feb 2009
Mali-200E
4Q08Mali-200D
2Q09Mali-200C
Samples Nov 2008
Boards Dec 2008/Jan 2009
Mali-200B
NowMali-55A
Target Silicon AvailabilityMali CoreCustomer
161616
Confidential
Mali Developer Relations Program
 Lowering the total cost of graphics ownership
 Open-up new business opportunities through
sales & marketing activities
 Engage market leading partners
 Robustness & time to market advantage
 Lower barriers for designing for GPU’s
 Mali tools and Developer Community
 Explore emerging applications
 Achieve leadership and system perspective
171717
Confidential
Mali™ Software Development Kit (SDK)
 Performance Analysis Tool (PAT)
 Offline ESSL Shader Compiler
 Texture Compression Tool
 Demo Engine and Import Tools
 Instrumented drivers
 High quality documentation
 Shader Library
 +Emulator
 +Shader Debugger
 +Conditioning tool
…everything you need to start developing applications for Mali
…reducing time to market for developers